behind the brand

Thanks for stopping by! I'm Shaynah and I created KNICHE in 2020. After enduring years of New Jersey and Boston winters, I was tired of my warmest winter hats and mittens looking lack-luster and lifeless.

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Not willing to compromise on the warmth these items provided, I wanted to build a knitwear brand that combined sustainability, style, and functionality. I make every single piece by hand with the softest and warmest wool, so you can stay cozy knowing your piece will last a lifetime.